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Summary
Run amazing
Strategy Workshops.
Strategy Signal teaches you a battle-tested framework for running high-impact strategy workshops.
The best companies in the world use our workshops!
Future-Proof your Career
Companies are outsourcing more and more tasks to AI. Execution is becoming increasingly commoditized. But companies still need people who help them decide what to work on. Companies need people who can help them figure out where to focus. That's Strategy Signal.
Inside Strategy Signal, You'll Discover:
- A flexible and customisable workshop format you can run with your clients immediately.
- Step-By-Step instructions on exactly how to run every exercise included in the Strategy Signal.
- Tips on how to integrate Strategy Workshops into your consulting business.
- Formatted to be printed so you can bring it with you anywhere.
- An example use case so you don't have to imagine how this workshop would be run.
- Read it in under one hour and start taking action immediately!
Praise for Strategy Signal
“The biggest thing I’m taking away from Strategy Signal is that I need to focus way less on being “an extra pair of hands” and way more on being a strategic partner for my clients”
ANDREW SMITH
Senior Consultant,
Elevating Teams
"I use the Strategy Signal workshop with my nonprofit clients. They don't need month's of strategic planning, they need quick reorientation and a clear path forward. Strategy Signal does exactly that!"
MIMI GARCIA
Founder,
Just Collaborative
“Strategy Signal is how I enter the system. I use it to decode misalignment, surface blindspots, and anchor clarity for my clients. It’s not just a workshop. It’s how I help teams design futures they can actually execute.”
ADRIANA LODOLO
Strategy Facilitator,
Machinista I/O
"Strategy Signal helped me see that I don’t need to be just a helper in the background. I can lead. It’s helped me attract better clients who care about doing business the right way."
CELINE TRAN
Solutionist,
The Green Eight Agency
"I’ve facilitated strategy workshops before, but Strategy Signal brings simplicity and structure I didn’t know I was missing. The book shows exactly how to shift from being the ‘execution person’ to becoming a true strategic partner. "
SLAVICA TEMELKOVA
Team Coach,
Facilitagent
"I´ve been working with strategy for companies for years, but only as a minor part of my work – as the operational part of helping clients has been the main priority. Strategy Signal has given me the final push going all in focusing on the strategy part!"
TORMOD SPERSTAD
Digital Consultant,
Haus Byrå
One Workshop.
Hundreds of Scenarios!
I spent 14 years battle-testing the workshop format in this guide and used it in 100s of different scenarios. Here are some of the most common ones:
Meet the Author
"I wanted to get my day-rate to $10k... then $35k"
Hey, I'm Jonathan, CEO of AJ&Smart Studio (a product strategy consulting firm) and of Facilitator.com (a facilitation training company).
Like many consultants, I loved the idea of having a variety of clients and challenges to work on vs working for one company as an employee. But for years I struggled to really enjoy the work I was doing. I felt like I was always getting stuck in the "execution" work for clients vs the strategy work I wanted to be involved in.
About 7 years in, I discovered the beauty of Workshops, initially starting with the Design Sprint and then expanding to the broader world of "structured sessions". This discovery lead me to having higher day rates, more satisfied clients and more importantly: actually enjoying what I was doing in a sustainable way! Workshops allowed me to move from executing client work (which they saw as low value) to working with them to help them solve their most important challenges. I became a partner to them rather than a resource.
My new guide "Strategy Signal" is a really simple distillation of one of the most common workshops I run with my clients, and I hope you love running it as much as I do!
Jonathan Courtney
CEO of AJ&Smart, Facilitator.com and Partners
Workshops: The ultimate upgrade for consultants to future-proof their careers!
…and much more!
AI can't run high-impact workshops.You can.
AI CAN'T REPLICATE THE HUMAN EXPERIENCE
"Good consultants bring the human experience and context-driven guidance that AIs aren't able to do."
Heather Flanagan,
Spherical Cow Consulting
CRITICAL THINKING AND HUMAN INTERACTION
"While AI automates routine tasks, it allows greater investment in roles requiring critical thinking and human interaction."
Arvind Krishna,
IBM CEO
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